When Pages are grouped this way, they appear as dropdowns in your site navigation when the Pages all have Show on Nav checked.
Friendly URL
This is the URL that the end-user will use to access this page on your site. The Friendly URL field should not start or end in either a forward or backward slash (/ & \ respectively) and should be unique to each page that you create.
The Friendly URL is a relative link, so you don't need to enter a domain in order for it to work. For example, a Page with a Friendly URL "about" would be shown on Google as
https://www.mywebsite.co.uk/about.Canonical URL
If you have a single page accessible by multiple URLs, or different pages with similar content (for example, a page with both a mobile and a desktop version), Google sees these as duplicate versions of the same page. Google will choose one URL as the canonical version and crawl that, and all other URLs will be considered duplicate URLs and crawled less often.
More info on this can be found
here, on the Google Search Central site
Page Title
This is the text that appears at the top of the browser, inside the tab. It's not uncommon for this to be the same as the Page Name.
Description
The Description field is for a small paragraph of text explaining the contents on the Page. This will display on Internet search results, such as the grey text that appears beneath the link on Google.
Here you can add some extra keywords to increase the chances of a customer finding your page on a generic online search by end-users. We recommend using 4-5 keywords ordinarily, but not keywords that are contained in the Site Settings.
Page Link Tooltip
This allows you to add a tooltip to the top of the Page if you want this text to differ from that which you've entered in the Page Title.
Force HTTPS
This controls whether or not the Page can be accessed by an HTTP, or insecure, request. You will be ranked down by Google and other search engines for not having this enabled, so we recommend enabling this at all times.
Block Search Engines from listing page (NOINDEX)
This setting, when checked, tells Google not to index the page, and there are several reasons that you might want to do this. You might be building up some Pages for an online campaign that isn't ready to be shown to the World Wide Web yet. This is a setting that's often used on Itinerary Pages. As the content on the page is all tour related and constantly changing based on dates and availability, Google can end up caching Itinerary pages and showing them on Search Results, even when they have 0 product left available.
Show on Nav
This decides whether or not the page is visible in the navigation at the top of your site. If it is, then the navigation will automatically build in and display the new page link, based on the order of the Page List. If you don't have this setting checked, the link will have to be hit directly (such as in links sent out in e-mail campaigns), or through the addition of some internal relative links e.g. Click to Read More (links to /competition).
To order pages, it uses the order in which they appear in the Page list. The higher the Page is in the list, the further to the left it will be in the navigation, with the leftmost item being the top item in the Page List.
Page Security
This allows you to control who can view the page based on security, with the primary roles explained below:
All Roles -
This allows anyone and everyone to hit the page regardless of how they access the page.
WebMaster -
Only people that have a log-in available to the Admin section of your site can view pages marked as WebMaster only. This will generally bypass other forms of security e.g. You can view an Agent only page when you're logged in as an administrator user.
Agents -
A page that only Agent accounts can see.
Now you've made a page, it's time to start adding content! View
this article to find out how!